Category: Rental
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Using UL-Certified Batteries to Protect Your Rental Equipment
*This article is sponsored by U.S. Battery With so many Lithium-ion batteries on the market, it isn’t easy to find high quality options that are built to higher standards. As many rental companies know, the quality of a battery can not only impact the performance of your battery-powered equipment, but also its overall safety in…
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The One Big Beautiful Bill and Incentivizing Equipment Purchasing
Signed on July 4, 2025, the full impact of the One Big Beautiful Bill has yet to take full effect. Let’s take a look at the projected impact on the equipment rental and construction industry in general. At its essence, the intent of the Bill is to drive the economy using incentives to drive capital…
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Equipment Today Announces Winners of the 2025 Contractors’ Top 50 New Products Award
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in Asphalt, Asphalt Pavers, Attachments, Awards, Compact Excavators, Compact Track Loaders, Compaction Equipment, Construction Safety Technology, Construction Technology, Contractors’ Top 50, Crane, Crawler Dozers, Crawler Excavators, Earthmoving – Compact, Earthmoving Equipment, Equipment, Equipment Management, Equipment Monitoring & Logistics, Excavators ||Attachments, Featured, Fleet Maintenance, GPS, Laser & Other, Lifting Equipment, Machine Grade Control, Pavement Maintenance, Rental, Skid Steer Loaders, Top Story, Track Loaders, Trucks, Trucks & Accessories, Wheel Dozers, Wheel Excavators, Wheel Loaders, Worksite EquipmentFor 15 years, Equipment Today’s Contractors’ Top 50 New Products Award has served as the voice of the industry, representing your equipment priorities and preferences when it comes to exploring new market offerings. The annual Contactors’ Top 50 New Products Award is designed to recognize the best new product introductions and enhancements throughout the construction…
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ARA Foundation and Toro Company Foundation Work to Improve Minneapolis Youth Mentoring Center
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The American Rental Association (ARA) Foundation and The Toro Company Foundation partnered July 29 to improve the outdoor space at Bolder Options, a Minneapolis nonprofit that provides wellness-based mentoring for middle school youth. The project included a $20,000 grant, donated equipment and dozens of volunteers who built new above-ground garden beds, installed fencing and completed…
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Caterpillar Unveils Next Generation Cat 140 Lever Motor Grader at PWX 2025
At this year’s Public Works Expo, Caterpillar introduced its new Cat 140 Lever Motor Grader (140 LVR), giving attendees a first look at a machine designed to merge traditional operator preferences with cutting-edge technology. “This machine is an all-new ground up design for us,” said Eric Kohout, product application specialist for motor graders at Caterpillar,…
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How Generative AI Can Improve Equipment Rental Businesses
This is the second part of discussing Generative AI in equipment rental. “Defining AI for Equipment Rental Businesses” covered the definitions of, types, and the difference between it and traditional analytics. Now that we have the definitions under our belt, let’s look at how all of this affects our lives and businesses. Note: In the…
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Eye On Rental – Equipment Rental Shops Should Prepare for the Upcoming Year Now
The topics of preparation and efficiency planning have always been important. However, for all the obvious reasons (including the tight labor market, ever-increasing competition, and significantly higher costs of doing business) now is the time to place and even higher priority on these topics. Every equipment rental business is different of course but here are…
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Engineering Uptime & Profitability in Today’s Small Engine
Across demanding industries like landscaping, construction, and equipment rental, performance is non-negotiable. Business profitability and jobsite productivity depend on reliable and efficient power sources. However, the core technology powering these machines have undergone significant changes in recent years. Today’s commercial-grade small engines deliver maximum uptime, reduced total cost of ownership (TCO) and peak performance. Modern…
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Defining AI for Equipment Rental
Artificial Intelligence (AI) is the most discussed technology today, in technology circles, businesses, and personal use. There is little doubt about its short- and long-term impact on just about everything we do. I equate its overall effect on how we live and work to be multiple times greater than the impact of the Internet, and…
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What Rentals Should Look for in Trenchers & Stump Cutters
While homeowners and developers may be developing vastly different spaces, both groups seem to have a similar goal: to create a landscape that feels like an “outdoor living space” and extend their interior design from the living room to the backyard. Inspired by Pinterest and Instagram projects, homeowners and contractors alike want a plan to…