Category: gymchains
-
Luxury Fitness: Design’s Role in Elevating Elite Gym Brands AZA
While budget gym chains have struggled in recent years with well-known brands like Gold’s Gym and 24 Hour Fitness going under, many luxury fitness centers are expanding both offerings and square footage, according to sector experts. This means the high-end membership fitness sector is increasingly competitive, with brands working hard to differentiate. While unique offerings,…