Merlo America, a key innovator in construction equipment solutions, has unveiled an economic forecast for the Dallas-Fort Worth metropolitan statistical area, pointing to a decade of opportunity across the construction, agriculture and data center sectors. Developed in collaboration with predictive sales intelligence firm BiltData.ai, the report projects the Dallas-Fort Worth (DFW) market, the #4 largest Metropolitan Statistical Area (MSA) in the U.S., to reach $57.3 billion in construction spending by 2030—representing 3% of total U.S. construction spending. Dallas-Ft. Worth is a prime hub for growth, and Merlo America is poised to deliver its broad array of telehandlers, utility tractors and attachments to meet the demands of this rapidly expanding market.
With pockets of demand accelerating nationwide, Merlo America is using these insights to strategically expand its dealer network — providing partners with the tools, technology and foresight to win in high-growth markets.
“This is about putting data in the hands of the people building the future in Dallas-Fort Worth,” said Cole Renken, General Manager & President for Merlo America. “We are arming our dealers with intelligence from BiltData.ai to help them succeed in the places where demand is rising fastest — whether that’s in construction, agriculture or the booming data center sector.”
Image Courtesy of: Merlo America
About BiltData
BiltData provides predictive sales intelligence to Merlo America. The company, with extensive construction and agricultural equipment expertise, fuses customer, prospect and market data to uncover the path to business growth. Using a combination of data science and advanced technologies, BiltData reveals the most profitable customers, the most promising prospects and untapped territories. All insights are unified into 3 click dashboards to ensure strategic cohesion between departments and actionability.
Find out more at: https://biltdata.ai/
BiltData uses advanced data science to help companies uncover their highest-value customers and territories. By merging customer, market and sales data into three-click dashboards, BiltData transforms strategic planning into a science, making growth clear, measurable, and achievable
Dallas-Fort Worth: A Powerhouse of Construction and Economic Growth
The Dallas-Fort Worth metropolitan area is a cornerstone of the U.S. economy and a top market for construction activity. Growth is driven by a diverse mix of residential, commercial, industrial, and infrastructure projects. This growth trajectory underscores DFW’s critical role in the national construction landscape, accounting for 3% of total U.S. construction spending.
Construction Boom: With a projected 4% compound annual growth rate (CAGR) through 2030, Dallas-Fort Worth is set to outpace many other regions. The market’s robust pipeline includes large-scale infrastructure developments, cutting-edge commercial projects, and a thriving residential sector. The 2030 sector estimates project residential spending at approximately $22.93 billion, commercial at $17.20 billion, industrial at $11.46 billion, and infrastructure at $5.73 billion.
Data Center Hub: Dallas-Fort Worth is also a key player in the data center sector, with significant capacity expansion expected to meet the growing demand for cloud computing, AI, and 5G infrastructure. Data centers with a capacity of 1500 MW are a significant driver of technological advancement, particularly in AI and cloud computing. Dallas-Fort Worth ranks globally as the third-largest data center market, benefiting from a business-friendly environment, affordable power, and tax incentives.
Data-driven decision making
Underpinning the report is BiltData’s advanced forecasting methodology — which combines public data, industry trends and geospatial modeling into actionable market intelligence. With easy-to-navigate dashboards and market heat maps, users of its data gain a clear view of where to focus and grow.
“This is not just a forecast — it is a roadmap,” said Renken. “Whether you are a contractor, developer, or dealer, this data empowers you to make smarter decisions. With BiltData.ai’s support, we’re unlocking new levels of precision and potential.”
As demand for reliable, multifunctional machines increases, the company’s advanced telehandlers and utility tractors are positioned to play a key role on construction sites, farms and data campuses across the country as demand increases.
Image Courtesy of: Merlo America
Interactive Construction Spending Forecast Tool
To request a market-specific white paper or to access the Merlo America interactive forecast tool, please email the media contacts noted below. The tool enables dynamic visualizations of construction spending, agricultural employment and data centers throughout the United States.
Learn More via Merlo’s New Resource Hub
Merlo America has launched a Resource Hub where it will periodically release new insights, forecasts and data research about the construction, agriculture and data center industries. You can download the full report on Merlo America’s website: https://merlo.com/usa/en/resource-hub/
Feature Image Courtesy of: Merlo America
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